Monday 10 January 2011

Poll overload before by-election

A new ComRes poll has given Labour an 8% lead over the Conservatives, and is sure to dominate the early news tomorrow. While it needs to be taken with a pinch of salt it does reflect a general shift in the headline polls towards Labour. The Tories have been around 40% or so for a few months now (see UKPR average taken on 6th Jan - right) and they’ve just started to drop away in a few polls but given the margin of error this can’t yet be seen as a definite trend. Labour, on the other hand, has climbed steadily, from their 30% figure back in June to around 40% now.

Yet I think there needs to be a note of caution in the way Labour reacts to these figures. Most polls over the past month have had Labour and the Conservatives essentially level pegging around 40%, with Labour maybe slightly in front. Their figure of 42% fits the trend, but as yet the drop in Tory support to 34% does not. This is especially true because recent polling has indicated that Cameron is still widely regarded as a better PM than Ed Miliband, and that the Tories are trusted more on the economy.

It’s also dangerous for Labour to get its hopes up too much before the Oldham East and Saddleworth by-election. I believe polls suggesting that Labour has a 17% lead over the Liberal Democrats will prove to be inaccurate. Labour will win, but it won’t be by that margin. And don’t forget: these figures all suggest Labour should win handsomely, and expectations have increased to match. Ed Miliband will now be in real danger of losing what little confidence his backbenchers have in him if he fails to pull off a convincing victory.

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